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Coach's Eye was retired, then relaunched under new ownership: here is the free alternative

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Pro review tools are a one-time purchase. Old accounts and libraries are not restored.

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Short answer: the app you had is gone, the name is back. TechSmith stopped selling Coach's Eye on 14 September 2021 and retired the service in September 2022. Since then a different company, Gym Art Inc., has built a new app from scratch under the same name, and as of July 2026 it is actively listed on both the App Store and Google Play. Same name and same core idea, different team, different code, and no link to your old purchase or cloud library. Below: the confirmed timeline, what the relaunch does and does not give you back, and how to replace the workflow free or pay-once.

By Erwan Alliaume·Updated ·~9 min read

Is Coach's Eye discontinued?

The original was retired by the company that made it; the name has since been relaunched by another. Coach's Eye was a TechSmith product, not a Hudl one, and TechSmith retired it after eleven years. The retirement was announced in-app on 14 September 2021, the same day the app was pulled from sale. TechSmith then ran a one-year sunset so customers could export their footage, and the service was switched off in September 2022. TechSmith's own notice at go.coachseye.com/retirement states plainly that "Coach's Eye has been retired and is no longer a working service."

Official Coach's Eye retirement timeline
Date What happened
2011TechSmith launches Coach's Eye. It runs for eleven years.
14 Sept 2021Retirement announced in-app. The app is removed from sale, with no new purchases from this date.
Sept 2021 – Sept 2022One-year sunset. Existing owners keep using the app and are told to export their videos.
Sept 2022Service shut down. Accounts, cloud sync and support end. The app is delisted from the App Store and Google Play.
Since 2022A separate company, Gym Art Inc., builds a new app from scratch and publishes it under the Coach's Eye name. No connection to TechSmith, its accounts or its libraries.
July 2026The Gym Art listing is live on the App Store and Google Play. The TechSmith app stays retired: no successor from TechSmith, no restore of old purchases.

Source: TechSmith's official Coach's Eye retirement notice, plus the current App Store and Google Play listings for the Gym Art Inc. app. Last verified 1 August 2026.

Was Coach's Eye discontinued in 2024, 2025 or 2026?

No. The TechSmith app was retired in September 2022, and the last day anyone could buy it was 14 September 2021. There was no later shutdown in 2024, no announcement in 2025, and nothing pending in 2026. Every one of those dates comes from searchers, not from TechSmith. If you found a Coach's Eye listing in a store recently and assumed the retirement was reversed, that is the Gym Art Inc. app: a same-name rebuild by a different team, not a restored version of what you paid for.

The confusion is easy to explain: the retirement was quiet. No press release, no store banner, no email campaign, just an in-app notice that plenty of coaches never opened, especially anyone who only used the app during a season. So people meet the problem years after it happened, assume it is fresh news, and type the current year into the search box.

If you landed here because the app stopped working recently, the thing that changed was almost certainly on your side. Three common triggers:

  • You updated your phone. A build last touched in 2022 predates the camera and storage rules in Android 16 and iOS 26, so an OS upgrade is often what finally breaks it.
  • You changed device. The TechSmith listing is gone from both stores, so a past purchase cannot be restored onto new hardware. The same-name app now on the stores is a different publisher's product and will not recognise it.
  • You tried to sign in. Accounts and cloud sync were switched off with the service in 2022, and no local workaround brings them back.

TechSmith has not announced a successor or a relaunch in the four years since, and a name changing hands is not the same as your app coming back: nothing you bought, synced or stored returns with it. Treat 2022 as final, and pick a capture tool you own outright. ReplayR keeps every saved clip as a plain MP4 in your own storage, so the next time a company retires an app, your footage is not part of the story.

Does the Coach's Eye you bought still work in 2026?

Not usefully. The TechSmith build cannot be downloaded or bought, since it is off both stores, and the app listed under that name today is a different company's product that does not restore it. If you have an old install on a device you never wiped, it may still open, but the parts that depended on TechSmith's servers stopped in September 2022, and the app has had no compatibility update in four years. Here is what that means in practice.

You cannot reinstall it

The TechSmith build is delisted, so it is not in your purchase history as a re-downloadable app on a new phone. Installing the same-name app from Gym Art Inc. gives you a different app, not your old one. Switching devices means losing it permanently, and this is the moment most coaches go looking for a replacement.

Accounts and sync are dead

Sign-in, cloud storage and sharing were server-side and ended with the shutdown. Only clips stored locally on the device are still reachable.

It will break with your next OS update

An app last built in 2022 predates current camera, storage and permission rules on Android 16 and iOS 26. Expect crashes on launch, camera failures or no access to recordings. There is nobody to fix it.

If it still opens, export now. Any clip you care about should be saved to your camera roll or a computer today, while the app runs. Once the phone updates or dies, those files are gone with it.

Match the replacement to how you used it

If you used it for quick on-field replays

You filmed an attempt and showed it back within seconds, mostly in slow motion, without much drawing. A rolling buffer app is a better fit here than an analysis app ever was: it keeps the last seconds automatically, so you save the rep after it happens instead of trying to start recording before it. ReplayR does this on a free tier, fully offline, with a hands-free save from a watch or gesture.

If you used it for drawing and comparison

ReplayR Pro compares two kept ReplayR clips and records coaching voiceover. Comparison exports are a paired JPEG or a muted side-by-side MP4. Overlay comparison, angle measurement, moving-video drawing and shared athlete accounts remain outside ReplayR's scope.

The free and pay-once options

App Cost Best for Rolling buffer Annotation
ReplayRFree, pay-once ProInstant sideline replayYesOn a frame (Pro)
OnFormSubscriptionDrawing, side-by-side, voice-overNoYes
Phone slow-moFreeOccasional clipsNoNo
V1 SportsSubscriptionDeep one-to-one analysisNoYes

Positioning and pricing reflect July 2026 and may change. ReplayR is Android and Wear OS today, with iOS planned. For a fuller comparison, see best instant replay apps 2026.

Coach's Eye alternatives on iPhone and iPad

Coach's Eye was biggest on iOS, so most people looking for a replacement are on an iPhone. Straight answer: on iOS the free options are thinner than on Android. ReplayR, the rolling buffer app in this guide, is Android and Wear OS today with iOS planned, so if you are on iPhone, here is what actually works right now instead.

Free: the built-in Camera app

iPhone shoots 120 or 240 fps slow-motion natively, and Photos lets you drag the trim handles frame by frame. No rolling buffer and no hands-free save, so you must predict the rep and press record before it happens. For occasional clips it costs nothing and is already installed.

The same-name relaunch

Gym Art Inc. lists an app called Coach's Eye on the App Store and Google Play as of July 2026. New team, new codebase: it does not restore TechSmith accounts, purchases or cloud libraries, so treat it as a new app to evaluate rather than a return of the one you had.

Subscription analysis apps

A hosted coaching platform can be useful when you need shared client libraries, moving-video drawing or lesson management. ReplayR Pro already covers local frame review, two-kept-clip comparison and coaching voiceover with a one-time purchase. Check current competitor terms before choosing a subscription.

On Android and Wear OS the free tier of a rolling buffer app covers the replay half without a subscription, which is why this guide leads with it. ReplayR on iOS is planned but not shipped, and we would rather say that than sell you a download that does not exist. iPad works the same as iPhone for all three options above.

What happened to Hudl Technique?

Acquired, then shut down, and it has not come back. Hudl Technique, the other big slow-motion coaching app and the free one most coaches fell back on, was acquired by OnForm from Hudl on 18 May 2021 and shut down on 1 September 2021. Existing users were offered a migration tool into OnForm, and that tool itself stopped working in October 2021.

Both apps are really one story about legacy coaching apps changing hands. To keep them straight: Hudl Technique was Hudl's app, sold to OnForm and shut down in September 2021, with no relaunch since. Coach's Eye was TechSmith's app, retired in September 2022, with the name later picked up and rebuilt by Gym Art Inc. Different companies, different outcomes. What coaches lost in both cases is the same: the pay-once capture tool went away, the libraries went with it, and the surviving analysis software is subscription-based. ReplayR exists to put the capture half back where it belongs, on your device and paid for once.

Full story and replacement options: what happened to Hudl Technique.

Why a rolling buffer beats what Coach's Eye did on the sideline

No record button to chase

The old app, like most analysis apps, needed you to start and stop a recording. A rolling buffer is always holding the last seconds, so you react to what happened rather than predicting it.

Hands-free saves

Save from a watch tap or an open-palm gesture without walking to the phone. That keeps you coaching instead of operating a camera between every attempt.

On-device and offline

Footage stays on the phone and the app works with no connection, which suits gyms and fields with no Wi-Fi and squads of under-18 athletes.

Which Coach's Eye workflow can ReplayR replace?

For capturing a training moment and trimming a replay, start with ReplayR Free. Pro adds frame stepping, 0.1× playback and annotations on still frames, with one purchase covering every Pro feature. ReplayR Pro compares two kept ReplayR clips and records coaching voiceover. Comparison exports are a paired JPEG or a muted side-by-side MP4. Overlay comparison, angle measurement, moving-video drawing and shared athlete accounts remain outside ReplayR's scope.

Choose the comparison guide for before/after review, or ReplayR vs OnForm for the differences in collaboration and analysis. An alternative does not restore a retired service’s purchases, accounts or old cloud library.

FAQ

Is Coach's Eye discontinued?

The original is, the name is not. TechSmith announced the retirement on 14 September 2021, pulled the app from sale the same day, and shut the service down in September 2022; its retirement notice still states that Coach's Eye "has been retired and is no longer a working service." Since then a separate company, Gym Art Inc., has built a new app from scratch under the same name, and as of July 2026 it is actively listed on both the App Store and Google Play. It shares the name and the core idea, not the code, the accounts or your old library.

When exactly did Coach's Eye shut down?

Two dates matter for the TechSmith app. 14 September 2021: TechSmith stops selling it and announces the retirement in-app. September 2022: the service is switched off for good. If you are looking for a 2024, 2025 or 2026 shutdown date, there is not one. Anything called Coach's Eye on the stores today is the later app from Gym Art Inc., not the TechSmith one.

Is Coach's Eye still available to download in 2026?

An app called Coach's Eye is, but it is not the one you had. Gym Art Inc. publishes a rebuilt app under that name on the App Store and Google Play, listed and updated as of July 2026. The TechSmith app is not downloadable, cannot be purchased, and gets no updates; sign-in and cloud sync ended in 2022, and an old install breaks on current Android and iOS. Your TechSmith purchase and cloud library do not transfer to the new app, so export any local clips you still care about while the old install opens.

Who owned Coach's Eye, TechSmith or Hudl?

TechSmith, for its whole eleven-year life, and TechSmith published the retirement notice. Hudl is a different company with a different app, Hudl Technique, which OnForm acquired on 18 May 2021 and discontinued on 1 September 2021. The two get confused because both changed hands within a year of each other. The Coach's Eye name is now published by a third company again, Gym Art Inc., which has no connection to TechSmith or Hudl.

What is the closest free alternative to Coach's Eye?

For quick replays, ReplayR Free offers rolling-buffer capture and trimming on Android. Pro adds still annotations, two-kept-clip comparison and coaching voiceover with a one-time purchase. Choose based on the feature you need: paid analysis tools are not part of the free capture tier, and neither tier restores an old TechSmith library.

Is there a Coach's Eye alternative for iPhone or iPad?

Yes, though the free options are thinner on iOS. OnForm is the closest full replacement for drawing and side-by-side, on a monthly subscription. V1 Sports covers deep one-to-one golf and racket analysis, also subscription. For free, the iPhone's built-in 120/240 fps slow-motion plus frame scrubbing in Photos handles occasional clips, with no rolling buffer and no hands-free save. ReplayR is Android and Wear OS today, with iOS planned.

Is there an alternative without a subscription?

Yes. ReplayR is free to use with a one-time Pro unlock instead of a monthly fee. Your phone's built-in slow-motion camera is also free, though it has no rolling buffer or hands-free save.

Can I still draw on clips like Coach's Eye?

ReplayR Pro covers frame-by-frame review, still annotations, comparison of two kept ReplayR clips and voiceover on an edited replay. One purchase includes every Pro feature. For moving-video drawing, overlays, measurements or hosted athlete collaboration, evaluate a dedicated analysis platform. See the comparison walkthrough for paired-image and muted 720p video export limits.

Related

Replace it with capture-first, free.

ReplayR keeps the last play ready to save by tap, watch, or gesture, fully offline, footage on your device. Free tier, one-time Pro unlock, no subscription.